Cross-manufacturer connectivity for Building Technology
Technically connected.
strategically united.
The wibutler alliance is the partner network built around the wibutler platform. More than 40 manufacturers of technical building equipment collaborate here – with the goal of connecting their products seamlessly and easily. The focus: Technological compatibility.
The wibutler alliance e.V. goes one step further:
Here, partners join forces to collaborate strategically – in development, marketing, and market positioning. The association’s structure ensures a clearly defined and legally secure framework.
Together, we’re shaping digital building technology to be open, independent and future-ready.
mission? possible!
why we are organised as an association:
The market’s requirements are complex – the solutions must be simple, manufacturer-independent and future-proof. The wibutler alliance e.V. brings together the right players to meet this challenge – within a legally secure frameworkand with clear structures.
Our goals:
- Establishing a common standard for cross-manufacturer integrated building technology
- Creating strategic synergies between leading companies
- Coordinate market communicationto strengthen industry visibility
- Partnering at eye level - with equal rights for all members
Strategic. reliable. together.
What we actually do
The wibutler alliance e.V. is not a place for talk – it’s a place for action.
We move things forward together – in small, effective teams:
- Committee work focused onSales & Marketing and Technology & Product
- Cross-product collaborationthat creates independent technologies
- Joint campaigns with a strong external impact
- Association and lobbying workthat makes our shared interests visible
- Workshops & Events, where real networks are built
Those who participate, create. Those who design benefit.
Advantages of membership
Being a member of the wibutler alliance e.V. means more than just placing a logo on your website. It means joining a strategic network that grows together and drives progress – as one.
- You are part of an an established and trusted partner network
- You benefit from cross-product exchange of knowledge and experience
- You have a direct influence on the Roadmap and key initiatives
- You actively participate joint market campaigns
- You contribute to targeted workshops and working groups
organisation & Committee structure
experience meets Vision
The wibutler alliance e.V. is leanly organised and highly effective. We combine expertise, decision-making power and foresight in two committees.
The Executive Board
Chair: Oventrop GmbH & Co. KG represented by Michael Scheller
Deputy Chair: Viessmann Climate Solutions SE represented by Kalheinz Reitze
Treasurer: SYR Hans Sasserath GmbH & Co. KG represented by Peter Gormanns
Panel: market management
The Market Management committee pursues a clear objective: Making wibutler visible in the market. Here, leading manufacturers work together to communicate the benefits of simple connectivity – strategically coordinated and with strong impact.
The focus: joint marketing and sales activities.
The committee develops strong messages and showcases successful collaboration through reference projects – such as Joint trade fair appearances and social media campaigns for demand-led heating control or Matter integration.
Committee chairmanship: Busch-Jaeger GmbH represented by Stefan Rohrmoser
Chairman: Joachim Rauch
wibutler representative: Stefan Bintz
Panel: technology & product
The Product & Technology committee is the technical backbone of the association. This is where development expertise is pooled, trends are analysed, and a solid foundation for joint decisions is created.
A central project is the development of a Knowledge database for products and use cases. It serves as an internal tool for Sales, marketing and service helping to standardise knowledge, leverage synergies and simplify communication. The committee also deals with relevant communication standards such as Matter, Bluetooth Mesh and Zigbee, and evaluates technological developments in the context of the Alliance. Regulatory topics – such as the German Building Energy Act (GEG) – are also reviewed and discussed with regard to their impact on manufacturers.
Committee chairmanship: Eltako GmbH represented by Thomas Giesemann
Chairman: Jens Stoll
wibutler representative: Mario Besseling
Quotes from the network
what our partners say:
„For us, our involvement in the wibutler alliance is a very important pillar of our Smart home-strategy. The wibutler platform gives us an enormous presence in the HVAC market in particular, as many strong partners in this sector have joined forces in the alliance.“
Ulrich H. Ziegler, Managing Director Eltako GmbH
Interest in strategic cooperation?
get in touch with us
Would you like to find out more about the work of the wibutler alliance e.V.?
Do you see potential in genuine collaboration instead of expensive isolated solutions?
Then use the contact form - and we will get back to you personally.ve